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Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (Addison-Wesley series in social psychology) by Icek Ajzen, Martin Fishbein

Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (Addison-Wesley series in social psychology)

Icek Ajzen, Martin Fishbein

480 pages • first pub 1975 (editions)

challenging informative inspiring medium-paced
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