Call of the Mall: The Author of Why We Buy on the Geography of Shopping by Paco Underhill

Call of the Mall: The Author of Why We Buy on the Geography of Shopping

Paco Underhill

240 pages first pub 2004 (editions)

nonfiction business psychology sociology informative slow-paced
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Description

Paco Underhill, the Margaret Mead of shopping and author of the huge international bestseller Why We Buy, now takes us to the mall, a place every American has experienced and has an opinion about. The result is a bright, ironic, funny, and shrewd ...

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