Introduction to Electronic Commerce and Social Commerce by David King, Judy Whiteside, Efraim Turban

Introduction to Electronic Commerce and Social Commerce

Springer Texts in Business and Economics

David King, Judy Whiteside, Efraim Turban

435 pages • missing pub info (editions)

nonfiction business computer science economics informative medium-paced
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Description

This is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC). New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including...

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