Swipe, Scan, Shop: Interactive Visual Merchandising by Kate Schaefer

Swipe, Scan, Shop: Interactive Visual Merchandising

Kate Schaefer

200 pages missing pub info (editions)

nonfiction business economics informative medium-paced
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Description

Successful fashion merchandising, branding and communication start with satisfyingly sensory and interactive shopping experiences. With Kate Schaefer's beautifully illustrated and practical book, learn how retailers create these experiences to con...

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