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554 pages • missing pub info (editions)
ISBN/UID: 9780697132376
Format: Hardcover
Language: English
Publisher: McGraw-Hill Humanities/Social Sciences/Langua
Publication date: 01 September 1997
Description
This text explores the essential elements of broadcast management and looks at all levels of management in each of the major components of the broadcasting cable industry including, personnel, audiences, programming, sales, finance, law and engine...
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Content Warnings
554 pages • missing pub info (editions)
ISBN/UID: 9780697132376
Format: Hardcover
Language: English
Publisher: McGraw-Hill Humanities/Social Sciences/Langua
Publication date: 01 September 1997
Description
This text explores the essential elements of broadcast management and looks at all levels of management in each of the major components of the broadcasting cable industry including, personnel, audiences, programming, sales, finance, law and engine...
Community Reviews
Content Warnings