The Forever Fandom of Harry Potter: Balancing Fan Agency and Corporate Control by Marianne Martens

The Forever Fandom of Harry Potter: Balancing Fan Agency and Corporate Control

Cambridge Elements in Publishing and Book Culture

Marianne Martens

75 pages first pub 2019 (editions)

informative medium-paced
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Description

Harry Potter fans contribute their immaterial and affective labor in multiple arenas: as peer-to-peer marketers via fan sites and social media; as participants in amateur fan festivals; or as activists for social change. Fans' participation in the...

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