Hugging A Cloud: Profits + Meaning From the Human Side of Business by Bill O'Rourke, Jim Browne, Don Nusser

Hugging A Cloud: Profits + Meaning From the Human Side of Business

Bill O'Rourke, Jim Browne, Don Nusser

120 pages missing pub info (editions)

nonfiction business economics informative medium-paced
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Perhaps the biggest lie in business is "If you can't measure it, you can't manage it." Of course that simple aphorism has been proven wrong many times. John Wanamaker, the retail magnate, is famous for saying: "I spend a lot of money on advertisin...

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