Behavioral Science in the Wild by Nina Mazar, Dilip Soman
Behavioral Science in the Wild

Nina Mazar, Dilip Soman

Behavioral Science in the Wild

Nina Mazar, Dilip Soman

360 pages missing pub info (editions)

nonfiction challenging informative reflective medium-paced
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Behavioral Science in the Wild helps managers understand how best to incorporate key research findings to solve their own behavior change challenges in the real world — from lab to field.Behavioral Science in the Wild helps managers to implement r...

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