The Curve: From Freeloaders into Superfans: The Future of Business by Nicholas Lovell

The Curve: From Freeloaders into Superfans: The Future of Business

Nicholas Lovell

256 pages first pub 2013 (editions)

nonfiction business economics informative medium-paced
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The Curve by Nicholas Lovell is a breakthrough business idea: Chris Anderson's The Long Tail meets Seth Godin's Purple Cow The Curve is a new way of doing business and of seeing the world. For most of the last century, companies strived to se...

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