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Robert P. Ormrod, Nicholas O'Shaughnessy, Stephan C. M. Henneberg
224 pages • missing pub info (editions)
ISBN/UID: 9780857025807
Format: Hardcover
Language: English
Publisher: Sage Publications Ltd
Publication date: 29 May 2013
Description
Political Marketing: Theories and Concepts provides students with a valuable and critical understanding of how political parties use marketing to attain their aims. Unlike other textbooks, this text explicitly focuses on the theoretical underpinni...
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—
Robert P. Ormrod, Nicholas O'Shaughnessy, Stephan C. M. Henneberg
224 pages • missing pub info (editions)
ISBN/UID: 9780857025807
Format: Hardcover
Language: English
Publisher: Sage Publications Ltd
Publication date: 29 May 2013
Description
Political Marketing: Theories and Concepts provides students with a valuable and critical understanding of how political parties use marketing to attain their aims. Unlike other textbooks, this text explicitly focuses on the theoretical underpinni...
Community reviews
This book doesn't have any reviews or ratings yet!
If you've read it, mark it as 'read' and add a review to help others in the StoryGraph community figure out if it might be a book for them!
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.