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228 pages • missing pub info (view editions)
ISBN/UID: 9781137395566
Format: Hardcover
Language: English
Publisher: Palgrave MacMillan
Edition Pub Date: 27 August 2014
Description
Real Luxury examines what a 'luxury brand' is from economic, sociological and psychological standpoints. It spells out the challenges the industry is facing and puts forward a new, practical model aimed at reviving and protecting luxury brands, ba...
Community Reviews
Content Warnings
228 pages • missing pub info (view editions)
ISBN/UID: 9781137395566
Format: Hardcover
Language: English
Publisher: Palgrave MacMillan
Edition Pub Date: 27 August 2014
Description
Real Luxury examines what a 'luxury brand' is from economic, sociological and psychological standpoints. It spells out the challenges the industry is facing and puts forward a new, practical model aimed at reviving and protecting luxury brands, ba...
Community Reviews
Content Warnings