Reinvent Your Business Model: How to Seize the White Space for Transformative Growth by Mark W. Johnson

Reinvent Your Business Model: How to Seize the White Space for Transformative Growth

Mark W. Johnson

240 pages • missing pub info (editions)

nonfiction business economics
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Named a Top 10 Business Strategy Book of 2018 by Inc. magazineIn his pioneering book Seizing the White Space, Mark W. Johnson argued that business model innovation is the most proven path to transformational growth. Since then, Uber, Airbnb, and o...

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