Managing Global Innovation: Uncovering the Secrets of Future Competitiveness by Oliver Gassmann, Roman Boutellier, Maximilian Von Zedtwitz

Managing Global Innovation: Uncovering the Secrets of Future Competitiveness

Oliver Gassmann, Roman Boutellier, Maximilian Von Zedtwitz

807 pages • missing pub info (editions)

nonfiction business economics informative medium-paced
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If R&D and innovation in the 1990s were about more internationalization, more corporate entrepreneurship, and more information-integration, then the 2000s have been about consolidating and expanding these trends further: more globalization inc...

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