Seizing the White Space: Growth and Renewal Through Business Model Innovation by Mark W. Johnson, A.G. Lafley

Seizing the White Space: Growth and Renewal Through Business Model Innovation

Mark W. Johnson, A.G. Lafley

288 pages • first pub 2010 (editions)

nonfiction business informative slow-paced
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This title presents a practical approach to fuel game changing growth through business model innovation. Transformational new growth remains the Holy Grail for many organizations. But a deep understanding of how great business models are made can ...

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