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210 pages • missing pub info (view editions)
ISBN/UID: 9780133078350
Format: Paperback
Language: English
Publisher: Pearson
Edition Pub Date: 21 December 2012
Description
The Marketing Plan Handbook is the only planning handbook to guide readers, step-by-step, through the complete development of a realistic, customized marketing plan. KEY TOPICS: Marketing Planning: New Pace, New Possibilities. Analyzing the Cur...
Community Reviews
Content Warnings
210 pages • missing pub info (view editions)
ISBN/UID: 9780133078350
Format: Paperback
Language: English
Publisher: Pearson
Edition Pub Date: 21 December 2012
Description
The Marketing Plan Handbook is the only planning handbook to guide readers, step-by-step, through the complete development of a realistic, customized marketing plan. KEY TOPICS: Marketing Planning: New Pace, New Possibilities. Analyzing the Cur...
Community Reviews
Content Warnings