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312 pages • first pub 2003 (editions)
ISBN/UID: None
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
Description
Barbara Cassani set up the no-frills airline GO for British Airways. Her European low-cost operation was launched with a 25 million pounds backing. This book gives an insight into how to create a successful company with limited resources in a shor...
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312 pages • first pub 2003 (editions)
ISBN/UID: None
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
Description
Barbara Cassani set up the no-frills airline GO for British Airways. Her European low-cost operation was launched with a 25 million pounds backing. This book gives an insight into how to create a successful company with limited resources in a shor...