The Oxford Handbook of Pricing Management by Özalp Özer, Robert Phillips

The Oxford Handbook of Pricing Management

Özalp Özer, Robert Phillips

978 pages missing pub info (editions)

nonfiction business economics informative medium-paced
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The Oxford Handbook of Pricing Management is a comprehensive guide to the theory and practice of pricing across industries, environments, and methodologies. The Handbook illustrates the wide variety of pricing approaches that are used in different...

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