Innovation Management: Systemic Framework and China's Exploration by Gang Zheng, Jin Chen

Innovation Management: Systemic Framework and China's Exploration

Gang Zheng, Jin Chen

464 pages missing pub info (editions)

nonfiction business informative medium-paced
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Description

The key for lasting competitive advantage lies in embracing innovation as a core value and managing it effectively. Innovation Management provides a comprehensive overview of innovation theory and a framework for implementation, intended for busin...

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