The CMO'S Social Media Handbook: A Step-By-Step Guide for Leading Marketing Teams in the Social Media World by Peter Friedman

The CMO'S Social Media Handbook: A Step-By-Step Guide for Leading Marketing Teams in the Social Media World

Peter Friedman

188 pages • first pub 2014 (editions)

informative slow-paced
Powered by AI (Beta)
Loading...

Description

It's a terrific time to be a senior marketing leader-if you're prepared to leverage social effectively, and with time, utilize its power to transform marketing for your brand. In The CMO's Social Media Handbook, Peter Friedman distills 30 years of...

Read more

Community Reviews

Loading...

Content Warnings

Loading...