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pmoreside's review against another edition
3.0
3.5
This book is great if you actually want to do the work of “subvertising.” If you’re more interested in the psychological or social effects of advertising (as I am!) I think you would be better served finding something that is less focused on strategy.
This book is great if you actually want to do the work of “subvertising.” If you’re more interested in the psychological or social effects of advertising (as I am!) I think you would be better served finding something that is less focused on strategy.
hrgould's review against another edition
3.0
If you want to learn more/see examples of subvertising, then this book is for you. It is a fairly interesting short read, but it mainly addresses subvertising rather than the harmful effects of advertising.
citrine's review against another edition
hopeful
informative
inspiring
medium-paced
4.5
A nice little how and why to for physical subvertising. As someone who hates advertising more and more every day, it's gratifying to read. There were a few typos, and it was all about physical ads - nothing on ads in other mediums. I suppose that will have to be another book.
razzle's review against another edition
challenging
informative
tense
fast-paced
2.0
The first part is interesting and informative when they discuss the psychological effects of advertising and how invasive it is on everyday life. However, the solutions presented are extreem to the point of arguing that vandelising is legal. At one point a subvertiser referenced compared themselves to Rosa Parks, at that point I stopped taking them seriously.