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craigkocur's review against another edition
4.0
Seth has a gift for making business and marketing fun. After reading this book it's tough going back to my gig working for the Man. The title is a bit misleading, though, because Seth makes the point that you really don't need a great idea to build a business around; you just need an idea that works and ideas that work aren't necessarily new ideas.
I got this book for free from dailylit.com. Check them out.
I got this book for free from dailylit.com. Check them out.
baghaii's review
4.0
Recently, I have taken an interest in learning more about starting a business. This book emphasizes that you don't need a lot of money, you don't need a brilliant idea, but you do need to focus on sales and advertising.
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