Browse editions

Current edition
Value-Based Marketing: Marketing Strategies for Corporate Growth and Shareholder Value by Peter Doyle

Value-Based Marketing: Marketing Strategies for Corporate Growth and Shareholder Value

Peter Doyle

384 pages • first pub 2000 (editions)

nonfiction business informative medium-paced
Other editions (1)
Expand filter menu Filter editions
Value-Based Marketing: Marketing Strategies for Corporate Growth and Shareholder Value by Peter Doyle

Value-Based Marketing: Marketing Strategies for Corporate Growth and Shareholder Value

Peter Doyle

367 pages • first pub 2000 (editions)

nonfiction business informative medium-paced